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236 | Should you jump on the digital product trend?

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This episode discusses why a digital product is a great way to start making money, especially if you’re starting your blog! Bree also shares opt-in and digital product ideas to get those ideas flowing.

Don't forget! DM Bree over on Instagram @ThriveTogetherBlog and ask her anything at all about growing your brand! 

Get your hands on our FREE Email Growth Workbook to get the full step-by-step details on how to grow your email subscribers.


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Today's episode is brought to you by Shift:

Are you ready to get paid for your creativity, have more flexibility, and make a consistent monthly income without overwhelm? Bloggers, influencers, and content creators work so hard and are not getting paid what they're worth. If you're making more than $10,000 a year from your brand and are craving the strategy and confidence to create consistent monthly income in a brand that gives you stability, then blogging babe, I want you to go and apply for Shift.

Shift is 12 months of customized strategy and coaching for bloggers, influencers, and content creators who are ready to have a consistent monthly income.

Why you should sell a digital product:

Starting to sell digital products is something we think is great for bloggers and influencers, even if you're just starting out or your audience isn't huge. You can create something that truly resonates with your audience, whether that's a super helpful guide, a course, or exclusive content that they can't get anywhere else. Even if you don't have a big audience, you can start selling digital products right away. Rather than a revenue stream like affiliates or working with brands, which require you to have a bigger audience to see more of an income.

You don't need to wait until you're "big" to start. Begin with what you love, share it with your followers, and see where it takes you. It's all about learning what works, what your audience enjoys, and how you can keep offering them more of what they love and solving pain points that they have.

Creating a Digital Product

There are a million different types of digital products that you can create, so let that excite you! You get to come up with something unique and fun for you to create.

Fashion Blogger Ideas:
Freebie: A "Fashion Essentials Checklist" PDF
Digital Product Upsell:

  • Virtual Styling Consultations
  • Fashion Trend Reports
  • Capsule Wardrobe Guides

Food Blogger Ideas:
Freebie: A free mini eBook of "5 Quick & Healthy Dinners."
Digital Product Upsell:

  • Interactive Recipe eBooks
  • Virtual Cooking Classes

Mom Blogger Ideas:
Freebie: A downloadable "First-Year Milestone Tracker" for new parents.
Digital Product Upsell:

  • Parenting eBook Series
  • Printable Activity Kits for Kids

Put your landing page on your website!

Remember! You want to create a page on your website with your freebie and one about your digital product. Use tools like Flodesk, Buy Me A Coffee, or SamCart to create embeddable forms and checkouts that you can put within your own website and get those page views!

Get your hands on our FREE Email Growth Workbook to get the full step-by-step details on how to grow your email subscribers.

Ready for a Blogging Coach?

If you're ready to join us here at Thrive and get a coach to help you go to the next level, DM us over at @ThriveTogetherBlog and just say, "Hey Bree, I think I might need help." We have multiple coaching options at different budget points and we're always happy to chat with you about what those could look like for you.

Want to watch a class instead? Go to Thrivetogether.blog/grow and choose the free blogging workshop that's best for you!

Resources Mentioned

Find it Quickly

00:00 Intro

00:40 Why you should sell a digital product

01:20 Your process for creating a digital product

02:15 Digital product ideas

03:48 Setting these pages up on your website

More about Bree Pair:

Bree Pair is a blogging coach and founder of Thrive - A blogging community built to empower and educate bloggers to make a full-time income by spending time on the right things. Her passion is helping bloggers create a strategy for growth and working with them on every side of their business to give them the confidence they need to be successful. Bree is propelled by the results of seeing bloggers go from overwhelmed to steady and sustained growth and creating the lifestyle they want.

Follow Bree on Instagram!

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