As we approach the new year, your mindset through December is so important. In today's episode, I'm highlighting my own plan to establish new routines, how I'm maintaining December content, and preparing January content in advance.
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[00:00:00] Welcome to the Thrive Podcast. If you're a blogger, influencer, you found the show for you. I'm Brie Pair, your host and blogging coach here to help you take your brand to the next level. At Thrive, our mission is to equip bloggers and influencers with practical tactics and strategies that can transform your brand to give you the lifestyle you want.
[00:00:26] We offer tutorials, workshops, and a supportive community to accompany you on your journey. I created the thrive podcast to give you simple, actionable steps that you can use to drive real results in your business. I also wanted to give you a peek behind the curtain of others in the industry that you look up to.
[00:00:44] Our guests share strategies they've used to grow. revenue streams that are working for them and insider info you won't find anywhere else. Now let's get ready to thrive.
[00:00:56] Happy Thursday, everyone. Welcome to December. It is December 5th at the time of this podcast recording coming out. It is December 4th at the time of me recording this podcast, just very unlike me. And I'm very grateful to our
[00:01:20] We are almost at the end of the year and I wanted to talk to you guys today about mindset about what we're taking into the new year and what I am personally doing over here to get myself prepped for the new year and to make sure that I have more success in 2025 than I did in 2024. So the first thing that I want to say in this episode is that You can have the December you want to have.
[00:02:01] Some of us will have a slow December or a soft December. I'm seeing a lot of people talk about, including my friend Molly Balint, versus doing that really hard final push and trying to hit some goals and pushing really hard this month. I am somewhere in the middle. I am calling it my, I'm in like my warm up December is how I am treating this month where I am getting things established, I am getting new routines set in place this month, and that way I am ready to go as soon as January 1st hits.
[00:02:46] So, depending on where you are at. You get to choose the track that you want to run. If you are not in a place to push any more and you need the break, take the break. If you are feeling good and have a couple goals that you know you can hit, if you do a couple of extra things, go for it. If you're somewhere in the middle like me Welcome, friend.
[00:03:13] I'm going to walk you through what I am doing in my warm up December and hopefully some of this will inspire you and be things that you can also take with you into the new year. So for December, I am maintaining for December content. Nothing is going away. We won't podcast episodes because of Christmas and the new year and all of those different holidays.
[00:03:42] And I know that everybody is busy. And so we will have short and sweet episodes at the end of the month, but otherwise we are maintaining December content. We're still running everything inside of our programs. We're still having our calls. All of the things are still happening. But what I am doing differently is I am not pushing really hard in December.
[00:04:08] I have. Really one goal left that I want to hit, and that is one new member inside of Shift. We just had two lovely ladies join us. Shout out to Amy and Stephanie inside Shift. They just joined this week. And we're so excited to get them rolling before the new year and to hit my goal that I set for myself back in August.
[00:04:33] I want to get one more member inside of shift. So if you've been on the fence, I would love to chat with you. Just ping me over on social media or shoot me an email so we can chat and determine if this is the right move for you. So that's really all I'm kind of doing for December content. But for January, I am getting everything prepped.
[00:04:56] So we've implemented a new content strategy that is helping us get ahead. And I am somebody, you guys know I love talking about batching, you know I love being ahead. That has not been the case for me this year. It's been very much, um, Week by week or two weeks at a time it we have not been as far ahead as I have wanted And that's caused me stress and that's caused me to feel like i'm on that content creation wheel just constantly And that's not a good place for me to be in mentally or just with my workload in order to be set up for growth.
[00:05:41] So what I am doing is prepping January content in December. So me and my assistant are currently working on all of our January content right now. Everything from Reels to podcast to blog posts to YouTube videos, all of those things we're working on right now for January. Of course, there will be times I'm giving us space.
[00:06:08] There will be times for sure throughout the month of January where I'll be like, okay, I really want to jump on this. Um, music or this particular trend or whatever it may be for reels or I feeling inspired. I'm not going to tell myself, Oh no, you can't do that because you have to stick to this. Instead, what I'm going to do is, you know what, if I post twice in one day, hooray, that's amazing.
[00:06:32] That's what I'm going to let myself do. is just have the space there to be able to push out additional content. If I am feeling inspired and feel like I have come across something that you guys need to be in the know about right away. So that's what I am doing this month. And now a quick word from our sponsor.
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[00:08:05] And advice on how to scale. So let's do this Thrive together.blog/shift. And then the other thing is I am getting new routines in place for mindset. So the episode title is, is Mindset. Everything I have found. Throughout the last few years that when I have had success or when I have seen growth I have been in a really good place with my mindset and when I have seen things just kind of remain steady or stagnant, even just like plateauing, I should say is the right word and not seeing growth.
[00:08:52] I honestly was not in a mindset place where I was necessarily ready for it. So there was a period of time this year where we were not seeing new members inside of We had our members, we were nurturing them, love on them. They're amazing, but we weren't really seeing growth inside of our program. And I know for a fact that that had to do with me and my mindset and.
[00:09:23] I'm not a super woo woo person, but I do believe that when we put energy out into the world and when we are ready for something, we're going to start to see more opportunities for things. It's like when you think of like a red truck and then all of a sudden you see red trucks out on the road all the time.
[00:09:42] That is what it is for me. There's just something different that shifts and I have more capacity to take on more things, which in my case would have been like more shift members, right? Or maybe it would have been batching out the podcast further or putting out more content. I just was not in a place to do that.
[00:10:02] And one of the things I noticed is that I just didn't have the capacity to have a mindset routine in place. But now I do. And I am fired up. I'm excited. And I am ready to get that routine back in place and I am ready to see growth. This also has to do with the season of life that I am in. And so that's what I always tell you guys is everybody is running their own race.
[00:10:33] And you have to determine where you're at. Now, if you're in a place where you're just feeling complacent, and you need a push, recognize that, right? It takes a lot of self awareness with what I'm saying, right? We have to know like, okay, am I just feeling stagnant? And, uh, but I don't want to, or I need a push.
[00:10:51] I'm just being lazy about it, right? We've all been there. That's, you know, I, I have felt lazy about it, but then I, when I'm being kinder to myself, it's like, well, you're overwhelmed and you're burnt out and you have 5 million other things that you're juggling. I'm now in a place where my toddler is almost two years old and I am feeling more and more like myself.
[00:11:16] I have a new healthcare routine in place. I'm feeling better. I'm feeling stronger. and I'm feeling ready for the next step in my business. So the new routine that I am setting in place for mindset is something that you can copy yourself. It's very simple. It is, we're going to call it 10, 10, 10. So it is 10 minutes.
[00:11:41] of reading, 10 minutes of journaling, and a 10 minute meditation. You can adapt that for whatever you need. But those are the things that I know truly helped me and my mindset and help me have more success and not even just have more success, but be in a place where I am living the life that feels good and feels like my authentic self and feel like I am fulfilling all of the needs that I need.
[00:12:11] So that's what it looks like for me. Some days like yesterday, I just started it and it looked like 555. It was like a five minute meditation. And it was like 10 minutes of reading and journaling. And I had combined the two instead of separating the two. So some days it could look different. Some days it could look like 222, two minutes of each, right?
[00:12:33] But figuring out like, okay, what works for me? So I am currently reading a book, like, I guess, like a self help business book on like money mindset. And then I am in a place where I feel good about journaling and getting back into meditating. I don't just sit there and meditate on my own. I do a guided meditation.
[00:12:58] There are plenty online that you can choose from and plenty of apps. I use my Peloton app, um, and do their guided meditations. So I have, and I have not gotten to do this yet today because I had to hit the ground running this morning at 8 30, as soon as our childcare arrived. And I'm not going to be able to get it until after all of my calls today at 12 30.
[00:13:18] So it's. You know, it is something that I had wanted to do in the mornings, but I'm being flexible and gentle with myself and knowing that some days it's going to look different. Some days it might be two minutes, some days it might be 10, some days it might not happen, but if I can do it at least a few days a week, I know it is going to make a huge, huge difference in my life and my business and how I am feeling.
[00:13:45] So the other thing with this is. You know, we're often looking at what are those that have found success do? And so I know that people have talked about these three things really working for them. And I think it is important to watch and see and learn from other people to learn what is working for them and then figure out what makes sense for me and what feels true to me.
[00:14:12] And so, You know, getting up at 5 a. m. does not work for me getting up at 4 a. m. to go get a workout in and do all of these things and meditate for an hour and all that. That does not work for me. What does work for me is 10, 10, 10. So it's important to like, look and see what is working for those that have found success.
[00:14:35] And then how can I find something that will work for me? The other thing that I am very sure of that those that have found success do is research on their own things. And that is something that I have been inconsistent with this year. So there's two things that I've been inconsistent with. One is Mindset.
[00:14:56] And then one is reviewing KPIs. So KPI stands for those key performance indicators. So looking at stats, looking at analytics and really not just like writing them down, but then deep diving and analyzing and making adjustments based on what you're learning. Those are two things that I have been inconsistent with this year and that I am going to change and do better at in the new year.
[00:15:23] So I'll be doing the 10 10 10 method and reviewing KPIs monthly. The other thing that I'm going to be doing and that I am doing with our girls inside of shift and bold fluence in a couple of weeks. So you have time to join us. But we are going to be going through our CEO files together. So this is a free doc that I've created for you guys that you can go and download thrive together.
[00:15:46] blogslash CEO dash files, or just click the link in the description or the show notes. And it's a free file where you can go and I walk you through how to walk through your year. and your past year, the 2024, and really determine and really deep dive into what worked, what didn't work, looking at those key performance indicators, and really deciding where you want to go in 2025.
[00:16:15] I know that these are things that are going to take me to the next level in 25, 2025. And I know that not doing those things has had an impact on my growth. So that is why I talk about these things every single year. I know I talked about the CEO files last year. They've been updated a little bit this year.
[00:16:35] And it's so important for us to sit down and do this. And I know it's had an effect on me and on my business when I don't do them. So we're making some changes. So that's why it's called warm up December because I knew that I'm like, I don't want to like go into December and burn myself out that first month of like, okay, you have to do all of these different things and do this all differently and blah, blah, blah.
[00:17:01] I'm like, no, no, no, no. Let's like. Ease into the new year. Let's go slow. Let's make some little tweaks, little changes. Now start to try out some new routines. That way, by the time January hits, we've already got those set in place and we're ready to roll and ready to really make sure we're implementing them well.
[00:17:21] So I know these are things that are going to take me to the next level in 2025. And I hope that you will join me in finding them for yourself and at a minimum, downloading those CEO files. And really deep diving into that so that way, you know exactly what you're doing in the new year and see what has worked for you and not worked for you and kind of worked for you all the things in 2024.
[00:17:48] So make sure you get that link, click that and download that file. And with that, we're going to wrap up this episode and I'll see you guys back here in a few days.
[00:18:00] Thank you for listening to the thrive podcast for resources mentioned in today's episode, head to thrive together. blog. And if you're a blogger or influencer looking for a community that is ready to cheer you on and be a resource to help you grow, be sure to join the thrive blogging community on Facebook.
[00:18:18] If you love this episode, I would be so honored if you subscribe and leave a review on your favorite podcast app. And. Give our guests some love over on social media. Until next time, keep thriving.

Today's episode is brought to you by Shift:
Are you ready to get paid for your creativity, have more flexibility, and make a consistent monthly income without overwhelm? Bloggers, influencers, and content creators work so hard and are not getting paid what they're worth. If you're making more than $10,000 a year from your brand and are craving the strategy and confidence to create consistent monthly income in a brand that gives you stability, then blogging babe, I want you to go and apply for Shift.
Shift is 12 months of customized strategy and coaching for bloggers, influencers, and content creators who are ready to have a consistent monthly income.
Important Sections of the Conversation:
- (00:56) December Mindset and Goals
- (3:27) Maintaining December Content
- (4:52) Prepping for January
- (8:14) Mindset Routines for Success
- (15:27) CEO Files and Year-End Review
Mentioned in this Episode






